Useful marketing resources

We've condensed the key things you need to know about using email marketing successfully into this short guide.

This guide focuses on how to make the most of SMS marketing and the opportunities it can bring.

This guide outlines the elements you need to address to achieve business success using social media.

The most fundamental part of using email marketing is getting your emails delivered to those expecting to receive them.

Mally automatically fixes your HTML so that your campaigns show properly in popular email clients. He can inline your CSS too!

A handy graphic that compares the relative reach of social media channels, email and SMS. Does your campaign use a healthy mix of communication channels?

Compare your own email marketing campaign results with those in your industry with our latest benchmark report; the biggest of its kind for UK SMEs.

This ebook tells how you can grow your startup by introducing an email marketing programme, and then shows you exactly how to implement it.

How email marketing analytics are captured, what they mean, why they matter and how you can put all of this data to use to make your marketing effective.

This article covers how and why to avoid overly image-centric email campaigns. A guide to email design best practices and techniques.

Good timing is a crucial element of effective email marketing and can often make the difference between instant deletion and effective engagement.