Mobile marketing - reach your customers anywhere

Using QR codes for mobile marketing

The quick version: Don’t do it. The longer version: You’ve no doubt seen them cropping up on adverts and labels all over the place. The little square blocks of static that look like a barcode that’s been put through a...

2012: The year to come

Following on from my post last week looking at what’s happened in 2011, it felt only right to think forward and look at what we might expect to see in the next 12 months. As always with posts like this, there...

Our mobile marketing platform makes it easy to send and receive SMS messages and create your own interactive campaigns. You only pay for messages you send, from as little as 2.8p per UK SMS.

From bulk SMS, to 2-way SMS campaigns, to bespoke iPhone and Android apps, we'll help get your message to your customers, wherever they are.

The mobile phone is the most ubiquitous consumer device in the world. SMS has over 98% market reach and the latest Ofcom report puts UK smartphone ownership at nearly one third of the population. Shouldn't mobile marketing be on your agenda?

2-Way SMS campaigns in seconds

Our web-based mobile marketing platform allows you to create 2-way SMS campaigns with just a few clicks.

You choose your keyword on our UK shortcode (61211) set up the rules for handling inbound messages and set up automated SMS replies, or autoresponder sequences. Our systems take care of the rest.

The 2-way SMS Gateway

In order to send and receive SMS messages online a 2-way SMS gateway is required, to provide the connection with the mobile networks. This allows the sending of broadcast messages and also the receipt of replies through either a short code or long number (MSISDN).

Sign-Up.to provide a complete gateway solution using our in-house built, high performance SMS platform. You can use this either through our easy to use, secure web interface, or by using our SMS API to integrate with your own applications. Our SMPP based platform handles high speed message receipt and delivery, as well as queuing and throttling when mobile networks are busy. Delivery receipts come as standard too.

High quality UK SMS message delivery and use of our UK shortcode and long number are standard features of our SMS gateway accounts. International services are also available, please contact us for a quote.

SMS autoresponders

Our SMS autoresponder system makes it simple to create timed, automated sequences of SMS messages which are sent back to users in response to an incoming text message.

Perfect for sending out information about products or events in response to SMS enquiries generated from posters or TV advertising.

Through our easy to use web interface you simply select your SMS keyword on our UK shortcode (61211) and then define the SMS messages to send and the time delays.

As soon as you've done this your service is live and available for immediate use. With a free trial account you can set up your own SMS autoresponder and try out the service.

Text-to-subscribe - grow your email list anywhere

Running a Permission Marketing program always starts from the same place - getting people to raise their hands and ask to hear more from you.

With the media saturated with news of smartphones and social media it's easy to overlook some of the simpler methods which can be used to engage with your audience. Offering a text-to-subscribe service is a quick and low-cost way to allow people opt-in to receive SMS and email alerts from you.

Text-to-subscribe enables people to opt-in wherever they are, using a technology everyone is familiar with (SMS) and gives the marketeer a number of tricks that they can use to engage people in more depth and measure return on investment (ROI).

How to grow your lists with SMS

Send bulk SMS messages

Sending bulk quantities of SMS online is easy using Sign-Up.to's powerful SMS gateway.

To ensure high quality, fast, reliable delivery of SMS messages we created our own bulk SMS gateway software in-house, giving us complete control. We only route messages through high quality networks with full support for delivery receipts, concatenated messages and ported numbers, so you can be confident in your delivery rates.

You can manage bulk SMS messaging either using our secure online tools (hosted on our own hardware platform) or through our HTTP-based SMS API service if you wish to connect directly to your own applications.

Why send bulk SMS with Sign-Up.to?

SMS messaging API

Current version: 2.0.3

The SMS API provides full 2-way SMS messaging access, allowing you to send and receive SMS messages from your own application using the Sign-Up.to SMS gateways. You can send broadcast SMS messages, receive SMS messages using our UK shortcode or internationally accessible MSISDN number and retrieve message delivery information.

Download the PDF version of the SMS API documentation

Before you begin, please make sure that you have followed the general API setup instructions.

Bespoke mobile apps for iPhone and Android

For deep customer engagement on mobile, nothing beats a native mobile app.

We can create bespoke iPhone and Android apps to help you communicate with your customers wherever they are. Our apps are made-to-measure by our expert, UK based team. Our live apps have been downloaded by hundreds of thousands of users.

Common mobile app features include:

Geo-location services - 'find my nearest' etc.
Mobile vouchering & loyalty schemes
Photo submission & galleries
Online bookings and reservations
Information access - menus, catalogues etc.
Live news feeds