SMS marketing is a great way to reach your contacts when they’re away from their computer. It’s ideal for short, time-sensitive messages and can generate substantial impact. Here’s how to create a bulk SMS campaign using Sign-Up.to:

1. Firstly in Create click the ‘Create SMS’ button.
2. This will bring you to a new page where first you can enter who the message is from. This can be a name of up to 12 characters or a phone number. Remember if you put a name, your subscribers won’t be able to respond.
3. Next, you can enter the message you want to send. You can include personalisation in your message, but selecting from the personalisation options in the right hand side of the page. Once you’ve selected personalisation you’ll be prompted to select alternate text, which is used if the subscriber data is unavailable. 
   
   
4. Furthermore, you can also add unsubscription information.
5. At the bottom of the page you’ll see how many characters you’ve used and how many SMS messages will send.
6. Once you’re happy with your message, click the save button in the top right hand corner. A smaller window will appear where you can name and save the message.
7. Back in Create you’ll see your SMS message in the campaign list.

 

Posted on 5 September, 2011 at 4:00 pm.

Written by Leanne Beale