Create a custom opt-in email
It’s important that subscriptions are only activated once the email address has been confirmed. After a subscriber fills in their details an email will be sent to the subscriber to confirm their address and a custom opt-in email can be designed to include your branding.
While in Collect, click options on the subscriber list you would like to add the email to. This will bring up a smaller window. Here, click the ‘create custom opt-in email’ link.
This will take you to a new page where you can create the email. You will be presented with the following options.
- In the email subject you can type the subject of your email.
- The from address is the email that it will appear to have been sent from. As consistency is key, we recommend that the from address is the same as the one that is going to be used for future emails.
- The from name could be your company name. It’s important that the from name and address are associated with each other, to ensure the email is received correctly.
- The reply to field allows you to enter an address which any reply emails will be sent to.
In the following boxes you can either enter the HTML content or the text content for the email. It’s mandatory to include a link for the recipient to confirm their subscription and you can include this by entering the percentage character followed by opt dash in followed by the percentage character again.
Once you’ve created the email you can send a preview to see how the email will look to your subscribers. Once you’ve entered the email address, click the preview button. Once you’re happy with the opt-in email you have created click save.
In Collect, if you click the arrow next to the list, you will see the custom opt in email has been assigned to that list.