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PermalinkThe complete guide to email marketing analytics
Thursday, February 24, 2011 ~ Matt McNeill (35)
Download our free 13 page eBook on email analytics to find out how email marketing analytics are captured, what statistics you'll see, what they mean and how you can put all of this data to use to make your marketing even more effective.
PermalinkOnline shoppers using mobiles for purchases increase four fold in a year
Monday, January 10, 2011 ~ Matt McNeill (35)
It seems that recent seasonal mobile marketing campaigns have been successful, after figures revealed that four times as many people used their mobiles to make purchases online over Christmas than they did last year.
PermalinkFormatting mobile numbers for importing
Monday, December 20, 2010 ~ Matt McNeill (35)
How to format mobile numbers correctly for importing into lists in Sign-Up.to
PermalinkViewing SMS message delivery reports
Monday, December 20, 2010 ~ Matt McNeill (35)
Delivery reports show the status of an SMS message and allow you to quickly assess how many confirmed deliveries there were.
Permalink10% of consumers to purchase Christmas presents via mobile
Monday, December 6, 2010 ~ Matt McNeill (35)
Mobile marketing may prove particularly useful in driving online sales this Christmas, as research from Tesco Direct indicates that one in ten UK consumers plan on making the bulk of their purchases via m-commerce.
PermalinkEmail marketing delivers “best ROI against other online marketing”
Thursday, December 2, 2010 ~ Matt McNeill (35)
Email marketing is still the most useful and effective tool for promoting business, providing the "best ROI against other online marketing,'' according to Gadget Magazine.
PermalinkMorrison’s joins rival supermarkets with mobile marketing
Wednesday, December 1, 2010 ~ Matt McNeill (35)
Morrison's is starting its first major push into the digital realm with a mobile marketing strategy, reports Marketing Week.
PermalinkGoogle brings interactive video/interstitial campaigns to mobile marketing for Android
Wednesday, October 27, 2010 ~ Matt McNeill (35)
Advertisers will now be able to use interactive video and interstitial campaigns for mobile marketing to Android devices through the AdMob network, Google has announced.
PermalinkSocial media marketing services to spike over Christmas
Monday, October 11, 2010 ~ Matt McNeill (35)
Social media marketing services are expected to see a significant seasonal spike over the next few months, as a new survey by LinkShare indicates that nearly half of marketers plan on making social media a central part of their online ad campaigns for the build up to Christmas.
Permalink
Wednesday, March 2, 2011 ~ Matt McNeill (35)
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