Tag Archive | "Spamfighter.com"

Email Marketing Blog Roundup: CAN-SPAM, Court Cases, and Contrition

Friday, November 13, 2009

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As part of a court case, last week saw the decision by a US court that falsifying data used in whois records is illegal according to the CAN-SPAM act, and can lead to up to three months in prison (!) – something which has fairly far-reaching implications on many in the email marketing industry. Here’s [...]

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Email Marketing Blog Roundup: Subject Lines, Scaremongering, and Spamming from Spamfighter.com

Friday, October 16, 2009

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Subject lines are the first thing seen by someone when they open their inbox, and as such are one of the most important elements of any email campaign – possibly the single most influential part of any email. Here’s some pointers on how to get it just right: Who needs Subject Lines…? – a clever [...]

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