Email Marketing Blog Roundup: Studies, Statistics, and SORBS

I love stats: my inner nerd lights up with anticipation at the mere mention of statistics, reports, and analysis. Even if you’re not a professional geek like myself, you should still pay attention to the figures: they can tell you everything (and, occasionally, nothing). Want some examples? Here you go: Europe Grew by 10 Million [...]

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Email Marketing Blog Roundup: Deliverability, DNSBLs, and Disputes at the DMA

Deliverability: often misunderstood, despite being important to everyone engaging in email marketing. Here are a few articles covering the topic that might provide a degree of enlightenment: Why poor email deliverability is your own fault – and what you can do about it Deliverability Emergencies from the ISP Side of the Desk – a reality [...]

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