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Marketing Automation – out now!
Marketing Automation is a revolutionary way to automate many of your most important email marketing actions, so you can build better relationships with your subscribers and get more from your marketing, for less effort. It’s our newest feature and it’s available now! How does Marketing Automation work? It’s a handy tool that allows you to [...]
Read more...Email split-testing – feature update
7. June 2011
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We’ve just released an update to our email split-testing feature. We’ve always offered the option to automatically select the wining variant of a campaign based on opens or clicks and send that out to the remaining subscribers who didn’t receive the test. We’ve now taken things a step further and if you have goal tracking enabled [...]
Read more...Fixing emails just got fun! Introducing Mally…
8. April 2011
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If you’ve spent any time working on your own email designs you’ll know that designing email campaigns that work across the huge variation of email clients that are out there can be a little… challenging. That’s why we spent the last 12 months building our Campaign Designer tools, which make creating template based email campaigns [...]
Read more...A focus on interaction
20. January 2011
Over the next year we’ll be making updates and improvements to our secure application at a greatly accelerated rate! In this series of blog posts I’ll be examining the creative and technical process involved in updating, polishing and releasing each section. As the lead interaction engineer, it’s my job to ensure that all the clever [...]
Read more...A guide to email split-testing
17. January 2011
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With subscribers’ inboxes getting more and more crowded and the competition for attention increasing all the time, getting your subscribers to open your email marketing campaigns requires a touch more thought than used to the case. The same goes for achieving clicks: why should a subscriber click on your campaign, and what can you do [...]
Read more...Win every day with our Advent calendar!
2. December 2010
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To celebrate the festive season we’ve created a festive Advent calendar and are giving away some fantastic prizes every day. The calendar runs from the 1st – 24th December 2010 and prizes include bottles of champagne, iTunes vouchers, a digital camera and lots more… Prizes are drawn daily so be sure to check out the [...]
Read more...Our first iPhone app is now live!
18. November 2010
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As you may have gathered if you’re a regular on our blog, here at Sign-Up.to we’re inordinately passionate about 3 things: Permission Marketing Creating great customer experiences Technology
Read more...iPad competition – shortlist announced!
1. November 2010
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We’re delighted to announce the shortlist for our email marketing competition. We received lots of fantastically designed email campaigns, so the shortlist was a tough decision! We’ve selected our favourite 10 designs.
Read more...Email, mobile and social marketing blog
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8. June 2011
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