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Using Goal Tracking in your email marketing
What is Goal Tracking? Goal Tracking is a powerful tool that provides much greater insight into your email marketing campaigns than the standard open and click-through rates. By recording the true effectiveness of your campaigns in terms of completed goals you can gain insight that before was not possible. A ‘Goal’ is simply a recordable [...]
Read more...Facebook hits 500 million users
22. July 2010
It’s been expected for a while, but yesterday Facebook announced that they’ve hit the 500 million user mark. “As of this morning, 500 million people all around the world are actively using Facebook to stay connected with their friends and the people around them.”
Read more...New email creation tools coming soon – sneak peak!
21. July 2010
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Over the past few months we’ve been working on a brand new Create section – which will allow you to design your email marketing campaigns more easily and efficiently than ever before. We’ll be launching the new Create in late August, but thought we would give you a sneak peak of what we’ve been working [...]
Read more...Integrating with Twitter
17. June 2010
Twitter will soon making some updates which affect how they allow access to their systems through third party applications such as Sign-Up.to. The current method of authentication will soon be disabled and will be replaced by a new system called OAuth. With OAuth, users need to tell Twitter that a particular third party (such as [...]
Read more...Introducing our “how to” guides
31. March 2010
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We’re pleased to announce the launch of “How to”, a new help guide containing over 40 ‘how to’ guides and videos designed to help you get the most from your marketing with Sign-Up.to
Read more...The 25th anniversary of Dotcom
25. March 2010
On the 15th March 2010, the internet celebrated the 25th anniversary of the first dotcom address, the BBC reported. In 1985, a company in Massachusetts added dotcom to its name, but only 5 more dotcom names were registered that year. According to the BBC, it took until 1997 – 12 years on, before the beginning of [...]
Read more...Introducing our new campaign analysis tools
20. March 2010
After much deliberation, coding, coffee consumption and several late nights we’re pleased to unveil our newly updated campaign analysis tools. These are available in all accounts right now, so log in, take a look and let us know what you think! To get you started we’ve put together a quick guide and an introductory video [...]
Read more...Hotmail – delivery problems today
18. March 2010
A bit of a heads up! We noticed late morning that we were queuing emails into hotmail.com and associated domains (e.g. hotmail.co.uk, live.com etc.). Further investigation revealed that the Hotmail servers are refusing inbound mail connections for everyone – more and more reports are cropping up on the internet. Rest assured we’re monitoring the situation [...]
Read more...Don’t forget the dashboard!
18. February 2010
The dashboard is the first page you’ll see when you first log into your Sign-Up.to account, and provides you and your business with a wide range of information. Therefore, it’s important to remember how useful the dashboard is for your permission marketing journey.
Read more...9 new videos added
15. February 2010
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Today, we’ve added a further 9 videos to our video section. The videos cover subjects such as how to schedule a campaign, how to send an SMS message and how to change your password. To go to the video tutorials please click here. There are now 46 videos online and each guide gives you step [...]
Read more...What we've been up to
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- Uncategorized
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- Made a great email marketing campaign? Win an Apple iPad!
- Google launches priority inboxes
- Using Goal Tracking in your email marketing
- Web Wednesdays
- Behind the video
- Changes to Facebook page layouts
- The wonderful world of Twitter!
- Top Email Marketing Mistakes
- The 2010 Email Marketing Benchmark Report
- Sign-Up.to on Facebook – become a fan today!
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How to use the Sign-Up.to dashboard.
Filmed at Seth Godin’s London Session on Tuesday 17th February 2009. Seth talks about the power of permission based email marketing, social media, being Google friendly and more.
23. August 2010
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