Here at Sign-Up.to, we want our clients to get the best return possible from their online marketing. That’s why our accounts not only enable you to manage your email, mobile and social marketing in one place, but also provide a … Continued
Mobile marketing
Collect new subscribers using SMS marketing
By Leanne Beale (120 posts) - Fri, Jan 25, 2013
Let’s face it – there is an endless number of marketing channels available to you and your business. Deciding which ones to use can be exhausting, especially with the information-rich internet readily available at your fingertips. Making a decision that’s … Continued
2013: a year for intelligent marketing. Part two – clever targeting
By Tamara Bond (12 posts) - Thu, Jan 17, 2013
In my last post I discussed how integration is important when creating an intelligent marketing strategy for 2013. With so many marketing channels, it’s vital that your brand is consistent and recognisable across the various available media. Integration is only … Continued
2013: a year for intelligent marketing. Part one – integration
By Tamara Bond (12 posts) - Thu, Jan 10, 2013
We’re now a couple of weeks into 2013 and facing the annual challenge of every marketer: coming up with fresh ideas to expand our reach and engage our audience. With all the technology available to us and an increasingly astute … Continued
Schedule your marketing in advance to stay ahead of the game this Christmas
By Vicky Stewardson (17 posts) - Fri, Dec 7, 2012
If you’re looking forward to a well-earned rest this Christmas, you don’t want to worry about checking in every day over the break to keep your marketing ticking over. Why run the risk of brandy-fuelled social media posts or rushed … Continued
20 years of SMS messaging
By Matt McNeill (122 posts) - Mon, Dec 3, 2012
Today marks the 20th birthday of SMS, the short, unassuming 160 character message which had a staggering effect upon modern communications. The very first SMS message was a seasonally fitting “Merry Christmas” sent to Richard Jarvis of Vodafone by British … Continued
The future of permission marketing
By Matt McNeill (122 posts) - Mon, Oct 22, 2012
A couple of weeks ago I was lucky enough to speak at the 2012 WebIt conference in Istanbul. I was asked to talk for 20 minutes on the future of permission marketing – a pretty huge topic, so I picked … Continued
[Infographic] Where is everyone online?
By Matt McNeill (122 posts) - Wed, May 23, 2012
The Internet is a big place, but where can you find your audience? We’ve collated the active user numbers for the major social networks, plus figures for mobile phone handsets and email accounts and put together a handy graphic to compare the relative reach of each channel.