As Christmas draws ever closer and our thoughts turn to the new year, we’d like to take a nostalgic moment to think about the year gone by, as it’s been quite a big one really. Here’s our round-up of significantRead the full article
…Email marketing
Christmas email marketing tips – So much to do, so little time!
In the USA this coming Friday will be known to many as Black Friday. It’s the day following Thanksgiving and traditionally kick starts the Christmas shopping season with many a crazy deal from retailers across the land. This week, international companies such as Amazon are bringing BlackRead the full article
…The hows and whys of Goal Tracking and your email marketing
It’s been a while since we’ve talked about Goal Tracking on the Sign-Up.to blog, and to my mind it’s one of the real hidden gems of our email analysis tools. You might not even know about Goal Tracking as it needsRead the full article
…Why unsubscribes are good for your email marketing
Unsubscribes aren’t something that you usually want to see when you’re managing your email marketing, but they can actually be good for you, so don’t be afraid of making it easy for people to opt out – here’s why: PeopleRead the full article
…Inbox Testing with Matt McNeill (video)
This week we rolled out our newest feature, Inbox Testing. This fantastic tool allows you to test your email campaigns across a variety of inboxes with just one click of a button. Check out this short video blog of ourRead the full article
…Introducing ‘Inbox Testing’
If us Sign-Up.to folks could give you one piece of advice for your email marketing, it would be to test your campaigns thoroughly before you send them out to your subscribers! Up until now this has always meant manually sending out previews toRead the full article
…Top tips for boosting email open rates
It’s the beginning of a new week, you’re at your desk, drinking coffee and analysing the performance of your recent email campaign and thinking eek, my email open rates aren’t great, why aren’t people opening my email? Fear not, we’veRead the full article
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