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Blogging for all: Bill Gates, the Pope and tweeting from space?
Last week saw a few Twitter users in the news. Whilst we often hear of businesses using Twitter and blogging sites to promote their website, celebrities are also using these mediums to promote their message. Firstly, Bill Gates. While he’s arguably a household name, the entrepreneur had yet to create a Twitter account. Sure, there [...]
Read more...Email Marketing Blog Roundup: CAN-SPAM, Court Cases, and Contrition
13. November 2009
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As part of a court case, last week saw the decision by a US court that falsifying data used in whois records is illegal according to the CAN-SPAM act, and can lead to up to three months in prison (!) – something which has fairly far-reaching implications on many in the email marketing industry. Here’s [...]
Read more...Email Marketing Blog Roundup: Studies, Statistics, and SORBS
6. November 2009
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I love stats: my inner nerd lights up with anticipation at the mere mention of statistics, reports, and analysis. Even if you’re not a professional geek like myself, you should still pay attention to the figures: they can tell you everything (and, occasionally, nothing). Want some examples? Here you go: Europe Grew by 10 Million [...]
Read more...Email Marketing Blog Roundup: Hints and Tips, How-tos, and Halloween
30. October 2009
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As always the blogosphere has been a mixed bag covering a range of subjects, with the usual posts on general advice, discussions about specific issues, press releases, technical updates, and non-stories. This week however there seemed to be a prevalence of Hints and Tips-type posts; so here’s a few choice posts, all with great advice: [...]
Read more...Email Marketing Blog Roundup: Engagement, Extensions to Twitter, and the Email Marketing Report 2010
23. October 2009
Much time has been spent discussing the subject of user engagement lately as it becomes more and more obvious how much of a key role it plays in the current email marketing landscape. For your edification – a few recent related posts from the blogging world: Engagement: The New Frontier In Deliverability? – George Bilbery [...]
Read more...Email Marketing Blog Roundup: Subject Lines, Scaremongering, and Spamming from Spamfighter.com
16. October 2009
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Subject lines are the first thing seen by someone when they open their inbox, and as such are one of the most important elements of any email campaign – possibly the single most influential part of any email. Here’s some pointers on how to get it just right: Who needs Subject Lines…? – a clever [...]
Read more...Email Marketing Blog Roundup: Deliverability, DNSBLs, and Disputes at the DMA
9. October 2009
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Deliverability: often misunderstood, despite being important to everyone engaging in email marketing. Here are a few articles covering the topic that might provide a degree of enlightenment: Why poor email deliverability is your own fault – and what you can do about it Deliverability Emergencies from the ISP Side of the Desk – a reality [...]
Read more...Email Marketing Blog Roundup: SMS + Mobile, Seasonal Holidays, and a Similar Series
2. October 2009
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Do you consider mobile marketing in your advertising campaigns? If not, you should probably think about starting to; and if you do, then the following posts should still provide some extra insight into the topic: Integrating mobile marketing with email – Getting started Integrating mobile marketing with email – Text messaging (SMS) Mobile: Should You [...]
Read more...Email Marketing Blog Roundup: Social Media, Sharing, Subscriber Lists, and Suing
25. September 2009
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A bumper roundup this week due to the last two Fridays having been taken up with development work for our shiny new Analyse section with all its lovely new charts and tables. Crunch time is finally over however, so please expect normal service to resume – for now. So, what have people been talking about [...]
Read more...Email Marketing Blog Roundup: Miscellanea, Marketing in Maine, and Minorities
4. September 2009
An inconsistent week of posts in the email marketing blog world this week, meaning a lack of highlights that can be easily be grouped together. However, that doesn’t mean that there weren’t plenty of useful, interesting, and amusing subjects discussed: How often can you send to your email base – before they unsubscribe or disengage? [...]
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Filmed at Seth Godin’s London Session on Tuesday 17th February 2009. Seth talks about the power of permission based email marketing, social media, being Google friendly and more.
25. January 2010
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