Running a permission marketing program always starts from the same place – getting people to raise their hands and ask to hear more from you. With the media saturated with news of smartphones and social media it’s easy to overlookRead the full article
…Author archives: Matt McNeill
Designing Campaign Designer – an insight into our new email tools
We’ve just introduced a whole new set of email campaign creation tools, available now to all accounts as a completely free upgrade. This upgrade marks quite a change in our email design process, so I’d like to explain our thinkingRead the full article
…The 2010 Email Marketing Benchmark Report
We’ve just released the new 2010 version of our Email Marketing Benchmark Report Based on an analysis of more than 200 million emails (yep, that’s a lot of number crunching we had to do!) sent through Sign-Up.to during the firstRead the full article
…10 great things you (probably) never knew you could do…
We’ve been developing Sign-Up.to for over 7 years now, so it’s packed with features. So many in fact that sometimes we even forget about some of them! Here are ten of the lesser known features that we think you’ll findRead the full article
…Mobile marketing – engaging customers with SMS
Your Sign-Up.to account offers you a great way to engage with your customers beyond their computer desktops. Mobile marketing gives you the ability to communicate with your audience wherever they are using SMS messages. By setting up an SMS text-inRead the full article
…Introducing our new campaign analysis tools
After much deliberation, coding, coffee consumption and several late nights we’re pleased to unveil our newly updated campaign analysis tools. These are available in all accounts right now, so log in, take a look and let us know what youRead the full article
…The Coffeeconomics of a tech company
As a rapidly growing tech company we have a number of ways that we measure our progress – there’s the typical revenue, profit and customer numbers but today I identified a new one – coffee consumption. Towards the end ofRead the full article
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