An interesting article on Mashable caught my attention today.

A recent study released yesterday shows findings that during the credit crunch we are seeing retailers shifting more of their marketing budgets towards non-traditional media such as email marketing and social networks.

Online retailers are trying to weather this economic storm by doing more with less, making smart spending decisions, and leveraging effective, affordable tactics like email to grow their businesses.

-Scott Silverman, (Executive director of Shop.org)

Here at Sign-Up.to we obviously provide you with all the tools for permission based email and SMS marketing. However what you might not know is that we have been managing on-line social networks for our clients as well. If you want to take the plunge into Social Media but don’t know your Twitterbook from your FaceSpace, contact us for a bespoke solution.