Facebook recently announced that they have deprecated their Facebook markup language (known as FBML) and as of June 1st 2012, FBML apps will no longer work on Facebook pages. This means you’ve now got just a few weeks to work outRead the full article
…A guide to plain text emails
In an age of HTML I’m sure that not everyone will be familiar with the concept of plain text in email marketing; its importance however should definitely not be overlooked. With this in mind we’ve put together a quick guide to plain text emails, what they areRead the full article
…100 posts later: what’s changed?
It’s been on my radar for a while but today I am finally publishing my 100th Sign-Up.to blog post. I joined Sign-Up.to back in August 2009 as a member of the Support team and since then I’ve seen many changesRead the full article
…Free business class social marketing tools
Along with our shiny new website that we launched earlier this month, on Tuesday 24th April we will be launching an upgrade to the Sign-Up.to application that’ll greatly improve the way in which you can manage your account. Before IRead the full article
…Re-engage with your subscribers
We’ve all done it – signed up for a mailing list and promptly forgotten we did so, only to be confronted later with emails that we’re not sure we want to be receiving. If you’re guilty of doing this, chancesRead the full article
…Using QR codes for mobile marketing
The quick version: Don’t do it. The longer version: You’ve no doubt seen them cropping up on adverts and labels all over the place. The little square blocks of static that look like a barcode that’s been put through aRead the full article
…How to create great calls to action in your email campaigns
How often have you skim read a marketing email in your inbox only to quickly decide that it doesn’t require any further action on your part, beyond perhaps deleting it? I’d wager it’s happened more than a few times. It’s commonRead the full article
…SXSW 2012 – the summary
I’ve just returned from my first trip to the SXSW Interactive conference in Austin, Texas.
…